25 Tips for Standing Out in the Keepsake Business Industry The keepsake business is a highly sentimental and personalized industry, making it a wonderful space for creatives and entrepreneurs to thrive. However, standing out in this unique niche requires more than just craftsmanship; it demands strategy, authenticity, and a clear understanding of your market. Here are 25 tips to help you differentiate yourself and build a memorable keepsake business. 1. Define Your Unique Selling Proposition (USP) – Identify what makes your keepsakes different from competitors. …
Memory Bear Business Myth Series #1 ~ Limited Market Demand
Memory bear and keepsake business owners may encounter various myths or misconceptions about their industry. Here are some common myths: Memory Bear and Keepsake Business Myth: Limited Market Demand Reality: Some may believe there’s limited demand for memory bears and keepsakes. In truth, there’s a significant market, especially among individuals seeking personalized and sentimental items to commemorate special occasions or loved ones. The misconception that there is limited demand for memory bears and keepsakes often stems from a misunderstanding of the niche market …